Article: Anaphe Shines in Paris: Sustainable Silk Takes Centre Stage at Paris Fashion Week Showroom with Black PR Agency London

Anaphe Shines in Paris: Sustainable Silk Takes Centre Stage at Paris Fashion Week Showroom with Black PR Agency London
Discover how rising sustainable label Anaphe captivated buyers at Paris Fashion Week Showroom, powered by London’s Black PR Agency. See highlights & contact info!
If you follow sustainable luxury, the name Anaphe is already on your radar. The Hong Kong born, silk label has been turning heads from Bali to Bond Street, and this season the brand levelled up again—presenting its SS26 collection inside an exclusive Paris Fashion Week showroom, produced in partnership with Black PR Agency London.
Below, we break down everything you need to know about Anaphe’s Paris debut, why Black PR’s strategic direction matters, and how retailers, editors and influencers can still book private appointments.
Anaphe at Paris Fashion Week Showroom: Key Takeaways
• Location: 56 Quincampoix Paris —within the official Paris Fashion Week trade circuit
• Dates: 29 September - 6th October (9 am–6 pm daily)
• Hosted by: Black PR Agency London, renowned for luxury & sustainable fashion communications
• Focus: SS26 Denim Cross over collection. Soft Spring Knits —100 % OEKO-TEX certified mulberry silk and cashmere silk knits for all seasons.
Why Anaphe’s Paris Debut Matters for Sustainable Fashion
Anaphe isn’t just another pretty slip dress. Founder Katy Chambers sources traceable mulberry silk, works with Fair Trade certified dyers in Asia, and produces limited-run capsules that minimise over-stock. Presenting in Paris underlines the market’s appetite for planet-positive luxury and positions Anaphe alongside industry heavyweights embracing ESG principles.
Black PR Agency London—The Powerhouse Behind the Press
Known for crafting viral moments for emerging designers, Black PR Agency London orchestrated every touchpoint—showroom curation and buyer outreach. Their cross-channel strategy delivered:
• 100+ confirmed buyer appointments
• Print & digital press features
Collection Highlights—SS26 “ReWritten & Soft Spring Knits”
1. Silk Denim Jeans
2. Core Collection Capsule Shirt
3. Best Selling Nova Slip Dress
4. Knit Collection - Cashmere Fine Knit Cardigan
How Buyers & Press Can Book an Appointment - book Anaphe showroom appointment Paris Fashion Week
To secure a personal walk-through with founder Lauren D’Angelo, email dody@blackpr.co.uk. Virtual appointments via Zoom also available for international stockists.
What’s Next—London & Digital Expansion
After Paris Fashion Week, Anaphe will host a one-day press and buyer event in London on the 20th October 2025 and will continue to show in London at Black PR's showroom. Contact Black PR directly for a ticket to the press day dody@blackpr.co.uk or harriet@blackpr.co.uk
Ready to stock the most talked-about sustainable silk label of the season? Contact Black PR Agency London today and be among the first retailers to carry Anaphe’s SS26 “ReWritten” collection.
Harriet@blackpr.co.uk Dody@blackpr.co.uk
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